Integrating city planning + economics to create measurable value for clients and their places.

4 decades of experience

CITECON is the dba of W Anderson City Planning + Economics, LLC, a sole-proprietor LLC formed by William Anderson, FAICP.  Working with a client’s team, CITECON integrates urban economics and city planning for public and private clients to enhance public benefits while improving economic outcomes. 

Recognizing the importance of coordinating different scales of planning for comprehensive and effective solutions, CITECON works on regional, city, community, district, and project level assignments.

  • Dream

    Clients and the people and places they serve dream ideas, inspired by many influences, some mission driven, some practical.

  • Assess

    To achieve success, economic context, the market, analogues, and potential costs and benefits are assessed to inform and test scenarios that multidisciplinary teams design.

  • Plan

    With the knowledge obtained from assessment, the design and technical creativity of multiple disciplines, and the priorities and mission of the client and stakeholders, a comprehensive plan is developed, refined, and adopted.

  • Value

    From the plan, value is measured, qualitatively and quantitatively, internal to investments and external to the public, informing policy, the allocation of resources, risk, and potential returns.

  • Make It Happen

    Who does what, when, and how are the fundamental questions of strategy to implement, account, and adapt to turn the inspired dream into sustained success.

  • For People and the Environment

    Remembering why we do what we do to access opportunity and overcome barriers to quality life.

Let’s Work Together

As a sole proprietor, CITECON is a trusted advisor and team contributor. From home in San Diego, California, William (Bill) Anderson of CITECON works nationally and has engaged internationally, with project experience in over 25 states and in 9 countries.

Bill served as a senior principal, planning director, or executive with organizations such as Economics Research Associates, the City of San Diego, AECOM, Arup, as President of the American Planning Association and the California Planning Roundtable, and as a lecturer of urban economics at the University of California, San Diego’s Urban Studies & Planning department. Bill offers principal level expertise related to integrated, comprehensive city & regional planning, land use, feasibility, and economic development to clients and teams as an independent collaborator.

Bill is a Fellow of the American Institute of Certified Planners, on the leadership group of ULI’s Urban Revitalization Council and Curtis Infrastructure Forum, and is a graduate of Claremont McKenna College and Harvard University’s Kennedy School of Government. Bill’s resume is included for your reference.